What Customers Expect As The Impact Of Global Pandemic

What Customers Expect As The Impact Of Global Pandemic

There have been many small and major shifts caused the global pandemic in all areas of our life including business. In today’s marketplace, customer experience has become one of the most crucial factors. Today, it is important to take a customer’s first approach to sustain and build a successful brand. The rapid rise of technology in this digital era along with the impact of the global pandemic has made it a mandatory to focus on customer experience.

Meet customer expectation after impacted by global pandemic

Keep in mind that today’s customers are spoiled for choice. Hence, brands are working harder to catch the attention of customers. The global pandemic has complicated this challenge even more. The shift in customer behavior is the proof. Even with how vaccines are distributed, the uncertainty remains. The way customers interact with business has shifted as well. So what customer expect and how your business can stay ahead?

Dealing with increased expectations

Overall, customer expectations have increased during global pandemic. Customers expect more human and relatable interactions. It is important to make your front-line team know how to support customers. Ensure that the front-liners understand customers pain points before coming up with the solutions. Encourage your front-line support to speak with customers more naturally without scripts. Encourage your team to give solutions they deem fit so with that freedom they can support customers easier. 

Meet customer expectation after impacted by global pandemic

Make it fast and simple

Simpler and faster service is what customers expect today. As mentioned customer experience is crucial factor today so it is essential to give the best not mediocre service. Your customers need quick and straightforward answers. When you can deliver faster support, your customers will stay happy. However, it sometimes there are situations in which queries can be resolved quickly. If it is the case, communicate with your customers and tell them clearly when they will hear back from you.

Success from raving reviews

Today’s customers expect to share more. The majority of customers today believe more to the reviews of their friends or families than marketing ads. Their decision to purchase often rely on review. However, showing the review of your brands can be a double-edged sword because the negative ones can ruin your reputation. 

Ask feedback from your customers

Hence, it is best to ask feedback from your customers so you know which are to adjust or improve. Then, it will bring more positive reviews because you keep improving your service. Also, encourage and facilitate your customers to share their experience with your brands such as to social media platforms. When there are negative reviews, alert your team immediately and fix accordingly and as fast as possible. 

Customer supports

Keep in mind that global pandemic is not the only thing that can change your customers needs and expectations. The best thing to do is to keep up with your customer support. Take efforts to win over trust and loyalty of your customers because great products and mind-blowing discounts are not enough to make them stay. Make your interaction with customers more humane and help fix their issues as quick as possible. 

Transforming Your Property Into the Perfect Luxury Villa Rental Bali

Transforming Your Property Into the Perfect Luxury Villa Rental Bali

You cannot just purchase a holiday home in Bali and put it up in accommodation rental sites hoping for guests. Furnishing the space and fixing the exterior play huge parts in attracting guests to your holiday home. The goal is making your villa stand out in the crowd of online rental property listings. Gone were the days of aimless property designing. Take inspiration from our guidance on how to transform your property into the perfect luxury villa rental in Bali that will attract holidaymakers in no time. 

Building from Scratch: Plan the Layout

Building from Scratch- Plan the Layout

Consider how many people could sleep in your home and use that as a starting point. Do you have two double rooms available? You can have a double or twin room by replacing one of the doubles with a zip link bed. This will increase the number of different types of visitors you may attract. 

Consider what large families and friendship groups will desire if you have a larger home. Think of a basement arrangement that allows guests to interact with one another. Huge holiday homes commonly attract wedding parties and family birthday celebrations, so practical amenities like a multi-room sound system or a large dining table should be considered.

Make Your Luxury Villa Rental in Bali A Home-away from Home

You want your guests to feel the similar homey feeling, but better, when they stay at your villa. We’ve stumbled around lots of Bali villas listed for rent that are just plain boring and cold. Your vacation rental doesn’t have to be rigid. Don’t be shy to add some personal touch to make your villa rental feels warm and inviting. Simple things like extra pillows and throws in the couch, flower vases, large rugs area for lying around, or photography in the walls could make the space really comfy. 

Attract Larger Crowds with Subtle Styling

Attract Larger Crowds with Subtle Styling

Whether you’re starting from scratch or simply tweaking your existing decor, color is essential. It not only sets the tone for your house, but it may also instantly turn visitors off. While polka dots and bright yellow may appeal to you, they are unlikely to appeal to everyone else.

Choose calming and neutral colors instead, such as cream, beige, and stone. Accessories and soft furnishings such as carpets, vases, cushions, and curtains can add a burst of color. Choose a theme and stick to it; this way, you’ll have a consistent color scheme and style throughout your home.

Remember that it’s not only about what you like, but also about what your guests will enjoy – and what will entice them to return!

Ample Lighting is Part of the Essential Design

Lighting is a well-known strategy for transforming a space, especially if you want to emphasis the luxury in your villa rental Bali. so consider how you can bring in the most natural light to your villa rental Bali. To make the room appear larger and brighter, replace heavy curtains with lightweight shades or shutters.

Add floor-length glass windows or doors if your property is surrounded by beautiful surroundings; remember, views sell. A log fire, for example, may give a room a warm light while also making it seem cozier. If you’re trying to attract couples, it might also set a romantic tone.

A Luxury Addition to Your Villa Rental Bali

A Luxury Addition to Your Villa Rental Bali

If you want to create a luxurious getaway, including amenities like a hot tub may help you gain more bookings from guests searching for that extra something. Do you know that properties with a hot tub can earn up to 40% more than those without?

Most tourists anticipate a TV and Wi-Fi as a bare minimum, so be sure you’ve covered all the bases before upgrading.

Another reason visitors prefer to stay in self-catering houses is the personal touches provided by the property owners. This might be a bottle of wine, a box of chocolates, or just milk and bread to spare them a trip to the store on their first evening together.

More Villa and Property Insight:

Creating a Villa Jimbaran Bali That Stand Out from the Rest!

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Give Unique Unexpected Touch to Your Property

If you have an older property, for example, try displaying classic features like beams and masonry, or incorporating flagstone floors and stable stalls into your design. Having old villas for rent in Bali Indonesia means you have the opportunity to display rare Balinese royal portraits or classic Bali of colonial era in your property. Give your villa rental a unique Bali insights that guests won’t easily find in any other places. Exposed plumbing, old-style lighting, and ancient cast iron radiators can also be left (or purchased) in place. You can even get upcycling ideas by going to your local antique store!

Building Trust With Your Customers In Digital Environment

Building Trust With Your Customers In Digital Environment

Today, digital service is more than just a convenience but more like a lifeline. Online transaction has become a normalcy today. However, behind smooth and safe digital transaction, there is a need of mutual trust and connection. Regardless of how digital the world has become, it is not easy for business to convince customers to do business with them. And the cause of it is trust and connection. 

How to build trust and connection with your customers in digital world

Social cues are usually used to determine trust between humans. However, things change when with how everything becomes online now. Social cues have become subtle. So it is more challenging for business to establish trust and connection with customers. Meanwhile those aspects are important to evoke loyalty. Technology can help a lot in establishing trust with customers if you know how to use it. However, there are also other efforts you need to do.

Finding the balance

The every first thing you need is finding balance between implementing security protocols and customer convenience. Customers always want efficient online transaction and feel secure at the same time. So you need to be transparent of the security protocols. If it requires you to apply additional steps then do it if it helps them to feel safe from the threat.

Clear intention 

Clear intention

Be clear with your intention. Make sure that your customers understand why you have to apply certain policy for example. Do not just instruct them things without explaining or educating them first. Provide information on why and what. If you need to gain their information or data, inform them how it will be used to ensure their privacy. 

Online security

Online security does matter and it is essential part of online transaction. Everything feels efficient when customer have online transaction but it causes another concern and anxiety because online field puts them in more risk of cyberattacks. Hence, always prioritize cybersecurity to ensure your custoemrs that they are safe. You can also work with experts whose expertise is at cybersecurity. 

Technology with user-friendly system

If you need to add technological system, make sure that your customers can follow. Technology invention might sound cool and all but if your customers doubt it then they won’t accept it right away. Instead of jumping into new technology, you can adopt it slowly. It may require time and communication but it can help assuring your customers of their safety and convenience. 

System that prioritise safety and comfort

Build a system that can help your customers have excellent buying experience safely and comfortably. Educate yourself about how to use technology not only to bring benefit to your business but also to protect yourself and customers online. Make sure that you choose comprehensive and integrated approach to online security. 

Trust goes both ways

Also, keep in mind that trust is road that goes both ways. It has to be mutual online and off. It is predicted that the shift to digital field will remain even after pandemic fully ends. Online commerce will stay especially because it conveniences customers in many ways. However, technology still needs to be incorporated with with best security protocols. 

Creating a Villa Jimbaran Bali That Stand Out from the Rest!

Creating a Villa Jimbaran Bali That Stand Out from the Rest!

You want guests to enjoy some wonderful things to do in your luxurious Jimbaran Bali villa, some of which are experiences you can create, aside from looking great with beautiful settings and fabulous views. These unique encounters elevate and improve guests’ vacation, leaving them with vivid memories of a wonderful getaway. We will happily assist you in making your guests’ stay extra enjoyable with these clever ideas when they book your villa. 

Offer Jimbaran Bali Delicacies at the Villa

Offer Jimbaran Bali Delicacies at the Villa

Want to improve guests’ experience at your villa Jimbaran Bali? Consider staffing a private chef in the villa. This means guests can eat as many meals as they like in the villa. Many chefs would have worked in high-end resorts and fine dining establishments. Needless to say, having such a master working exclusively for the guests is an incredible treat! And since your guests are staying at Jimbaran, have the personal chef prepare a customized, delicious Jimbaran-style seafood feast for a truly authentic—and truly delicious—Balinese experience. From shrimp and clams to crab and calamari, this is guaranteed to be the freshest seafood you’ve ever had, cooked a la Balinese on stone barbeque over fresh charcoal.

Host A Cooking Master Class at the Villa

Getting a private chef is one of the most notable benefits of living in a luxury villa. Though many guests are content to simply enjoy the culinary delights, those who want to learn a thing or two are also welcome to visit the kitchen. Learn new methods, try new ingredients, and add a new recipe to your repertoire. Many villa chefs also have cooking classes that provide official certificates.

Cocktail Party at Villa Jimbaran Bali 

Why not carry the bar straight to your villa if guests’ don’t want to go out to a crowded bar? Invite a personal bartender over for an afternoon of delectable cocktail concoctions. Some of the villa workers are also professional mixologists. Set up a poolside pavilion, rooftop deck, or entertainment area for your in-house band, and add some mood music from the villa’s built-in sound system. Some villas even have their own wine cellar where visitors can enjoy a wine tasting session and pass the time with memorable conversations for a more intimate experience, and you can adopt this idea too. 

Offer Yoga Session at the Villa

Offer Yoga Session at the Villa

Luxury villas are ideal for yoga because they provide quiet seclusion with absolutely stunning views. Many of these establishments have free yoga mats and blocks. Some also have a separate yoga site. A private yoga teacher may also be hired to come to the villa in Jimbaran Bali. Play relaxing meditation music on the villa’s sound system, or simply listen to the ocean waves and let the mind wander.

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Have A Relaxing Spa Treatment Ready

An in-villa spa treatment is the perfect finishing touch to any villa holiday. What better way to completely enjoy a chilled-out holiday by the sea in a tropical location than with a relaxing massage or other soothing treatment as the sun sets? Let your mind, body, and beyond feel comfortable and rejuvenated with a spa treat. Private massages are a popular choice among visitors, and they can be easily organized for groups. Spa rooms with saunas and hot tubs are available in some villas. They can also be completed in the privacy of your own home.

Branding Tips For Solopreneurs Who Aim Big

Branding Tips For Solopreneurs Who Aim Big

Being solo entrepreneur or solopreneur is not a small feat. It is where you start your success. Both for big corporation and solopreneurs, branding is essential to reach success. Many entrepreneurs think branding is only about logo but the reality is beyond that. It is not only about making memorable logo that will catch attention of customers. To create your personal brand as solopreneur you need to go deeper. It is not easy and many make mistakes but that’s to be expected. 

Personal branding that is beyond just logo

Even if you don’t have the skill in graphic design to make such excellent logo, you can buy it or ask someone who is good at it to make one for your brand. However, branding in reality is much more complex. Quantifying your brand is not so easy either. Therefore, finding the best strategy is challenging when it comes to personal branding. While you have to stick with your brand value, you also have to stay on top of mind with your audience. 

To create meaningful brand strategy takes time. Those who are not willing to take time are bound to eventually fail. You need to define your brand means by getting to know who you are and what your business is all about. To do this right, look at the industry landscape so you can see bigger and clearer. This way, you know the competition and how to position yourself strategically. 

Personal branding that is beyond just logo

The initial definition of your brand is very crucial because it tells what you will do to grow your business. When your brand is well-defined, it helps you a lot in making right decisions. It also helps you to make great strategies that work best for your business’s growth. What you do with branding tie back with other elements such as social media, public relations, and content marketing. Do not rely solely on aesthetic appeal when branding because it is bound to fail.

Consider and include the importance of your audience when branding because what appeal in your eyes might not be the case in your audience’s. to make sure you do the right thing, you need to go deeper in knowing who your audiences are. You can just start with the basic such as age, general interests, occupation, financial standing, etc. Also, it is essential to find out your audience’s pressing needs and what you can offer. This way, your brand will be more connected with your audience. 

Branding is also about consistency. It is important element to build stronger relationships with your audience. Do not just promise things with your branding but follow through on them as well. Proof that you are reliable in responding to your audience’s concerns and questions. Consistency applies to the aesthetic elements such as color and font of your logo.  And it also applies to your messaging and content you deliver to your posts. Consistency is also important ingredient in building trust with your customers. 

Things That Ruin Your Credibility With Investors

Trust is needed when it comes to building healthy relationships with your investors. It is not only your project that can be at risk when you neglect that factors but you also may lose your credibility with the other investors. Finding the right investors is already challenging and you don’t want to ruin your credibility by taking the wrong steps. 

Things That Ruin Your Credibility With Investors

Building trust with investors

Looking for investment partners is not something new in business. When you work on a serious project that add value to customer with such an innovative ideas then looking for the right investors is necessary. However, you need to be careful in doing so because wrong steps might put your credibility in vain with investors. And here are things you can put into consideration:

Be realistic

When it comes to investors and investments, be realistic. It means you need to make sure that you are taking only the right number of investors and the right amount of money from them. Too many investors and too many investments will overwhelm you. You need to be realistic with your valuation and calculate the timeline when your investors can expect a return. 

Money doesn’t guarantee anything

Remember that more money doesn’t guarantee your project to be successful. When you get high cash, it means you need to give quick return. It brings more pressure on your side so remember to also always have exit strategy and manage expectations that you can handle. 

Pursue the right investors

Pursue the right investors

It is also important to pursue the right investors. Money is essentials but not the only factor to consider when finding the right investors. Hence, it is essential that you know what kind of investors you need. Do you want investors who pour their money generously but impose requirements that you are not able to fulfill? Or do you want short-term investors who aim for quick return? 

The answer is in yourself

You need to know what kind of capital that suits your business’s project. This way, you can avoid ruining your own credibility. Remember that your business needs to grow in the long run. It is best if you make business model and stabilize it beforehand so then you know what you are looking for.

Be wise in how you use your capital

Another thing that can ruin your credibility with investors and investment is the way you use your capital. Money is like a weapon in business and if you don’t know how to use it or where to funnel it to the right area of your project then it will be a waste. It won’t do nothing to your business but ruin its credibility. Therefore, you should make business plan to communicate with your investors. Your business plan should lay out your step-to-steps milestones. This way, investors know your sustainable growth. 

Prepare business proposal

It will also help your credibility if you are prepared with business plan as well as a set of achievable long-term and short-term goals. Then, always deliver regular reports to your investors to keep them engaged and know the progress of their investment to the worthy project. 

Content Ideas For Your Business’s Website

Content Ideas For Your Business’s Website

Your business’s website needs daily content to keep the engagement. However, it can be overwhelming to post content regularly and make them stay fresh. Also, there are so many websites out there that your audiences can visit with anytime with high quality content. Hence, the competition is pretty tough. Delivering fresh, high quality content is challenging but it is not impossible to do. 

Content Ideas To Engage More Of Your Audiences

Engagement is important factor for your business’s website so your audience will attract to your brand. With quality contents delivered regularly, it is easier for your audiences to keep coming back checking out your website. It results in steady traffic for your website and also more potential customers to come. Keeping your every content fresh can be challenging but these ideas are worth your consideration:

Reading article can feel like a chore for some people. Hence, they always look at the headlines first to decide whether they are going to proceed reading the whole article. Therefore, it is important to make catchy headlines especially the one that start with how-to’s and X-tips. Usually, readers have already goals in their mind to solve certain problems. By giving those kind of headlines, you give what your audiences want. 

Content Ideas For Your Business’s Website

In how-to’s posts, make sure that you give step-by-step instructions clearly to solve specific problems you suggest for your audiences. Also, make it short, to the point, and insert helpful images. When you post something about tips, you need to make it interesting and practical. Those kinds of posts usually get higher rank on search engines so you can consider making those posts for your business’s website. 

You can also make a post with content that counters commonly accepted bets practices or a golden rule in your expertise ideas. People like reading contents that breakdown a difficult subjects into a simple post they can understand easily. You can also use your content to address negative perceptions about particular topic that your audiences find interesting. 

As mentioned earlier that people like reading understandable contents. Sure, contents with highly technical terms can show off the expertise. However, it doesn’t guarantee engagement from readers when they don’t understand a thing. Hence, simplify a complex technical subject in your contents. It is more helpful that way because readers can understand the topic in a good and easy way while you can also position yourself as an industry expert. 

Create contents that can evoke emotions of your readers. This way, your audiences can picture the events. Usually, contents with real stories are what audiences like because it feels personal. You can share your real stories of your hardships or about the lessons you have learned while running your business so far. 

It is also suggested that you add some visual formats to make your post more interesting to read. The point is, your content should be helpful, resourceful, and interesting. You will earn more points if it is entertaining and inspiring as well. 

How To Boost Employee Engagement And Optimize Workforce

How To Boost Employee Engagement And Optimize Workforce

Having engaged workforce is essential for business not only to keep going but also to thrive. During this global pandemic, engaged workforce is even more essential element to boost. With engaged workforce, any circumstances seem more possible to get through include a remote work. This concept has been going on for almost a year. Building an engaged team has become one of the most priority for every business to stand strong especially during difficult times.

Guides to create solid employee engaged workforce

Consolidating a solid structure to create and support stronger engagement is important. Your team members are talented individuals who can also work in team seamlessly. However, you need more than that. You have to ensure that they know their value. You also have to continue motivate them to keep reaching their full potential. And here are what you can do to create more employee engagement and optimal workforce:

One of the most important thing to build solid engaged workforce is to put the right people in the right positions. To do it, you need to have the right people first thing first. When assessing an individual, you need to do it beyond their individual skill but also their chemistry and culture. You need to find out whether or not they will fit in your team. Then, you need to place them in the right position. Make sure that they have proper title and have defined job description that fit into your organizational structure seamlessly. Always use as much clarity as possible in the process of enabling your employees to do what they are good at.

How To Boost Employee Engagement And Optimize Workforce

Enabling them to use their skills is not enough to build engaged employees. You also need to equip them with the right tools and procedures they can use to thrive in the company. Their skills might not be useful if they don’t have proper facilities. However, you also need to be mindful with the procedure and not go overboard with it. Instead of choosing too many good thing, why not choose the one thing that truly works. 

Also, you have to keep communicating about the importance of your company mission and vision to keep everyone aligned. This way, everyone in your company is heading to the same direction. It may make you sound repetitive but it is like a reminder that is essential to take. 

The next important step to do after enabling and equipping your team is empowering them. It is not less important as the other two. Empowering aims to motivate and inspire your team. It is also important thing to do to remind your employees that they are also human. They deserve to feel valued, appreciated, and recognized. 

You can also set expectation with clear goals your employees can achieve. When they reach specific goals, they can experience the achievement. Recognize, appreciate, and celebrate their achievements. However, keep in mind that accountability and empowerment doesn’t happen overnight. It requires continual efforts, time, commitment, and energy. Patience and trust are key elements in this process.

How Brand Foster Connection While Adjusting To A Physically Distanced World

How Brand Foster Connection While Adjusting To A Physically Distanced World

It is time for your brand to step up its game. During this global pandemic, many brands give messages of how they are there for their customers. However, words are not enough anymore. It becomes so repetitive that even consumers don’t take it seriously anymore. It is time for your brand to fully grant certainty during this uncertainties. It is time for your brand to provide pathways for real action. And it is time for your brand to foster connection while adjusting to a ‘new world’.

Fostering connection while adjusting to the changes

Every brand may have good intention. However, it is not enough to fully support consumers. Intention should be followed by real actions that can be impactful for others who receive. So here are how you can navigate your brand and let it foster connection during this uncertainty:

How Brand Foster Connection While Adjusting To A Physically Distanced World

Do not hesitate to innovate and collaborate. During this tough time, you need to think of the impact. The world keeps changing and if you are too afraid to pivot, your brand won’t stand a chance. You will be left behind while others keep running. Hence, innovation and collaboration can be your ultimate recipe to foster more connection with your consumers while adjusting to the physically distanced world. Some adjustments here and there might be needed to keep your brand providing what your consumer needs. 

Find a way to make your brand lead and support the right cause. This time, there are many conflicts and problems happening regardless of the situation. It is understandable to feel hesitant or even afraid of being involved in those matters. However, you need to show up and let people see where your brand stand at. Avoid being ignorance just because you are afraid of losing loyal customers. In fact, you can lead your brand to empower for a good purpose. 

Gaining profit is important but it is better if you can do it the right way without harming other animals or environment. Creating amazing products that can help your customers’ skin youthful and glow is good. However, what’s the point if the process of producing the products cause a death of animals or destroy the environment. Hence, make sure that your brand emphasize your company values. Fighting for your brand’s value is not a one-time-done thing. It doesn’t happen overnight and you need to constantly fighting for it. 

You need to have clear mission to let your brand shine even more. The mission should be set from the beginning. For example, you create products or deliver service that embrace the minorities. Your brand is there to help improve the life of the minorities. Show how your brand has responsibility to the society. Your brand is not only selling products or services but also buying power for a greater good. Selling with purpose can help create foundation, long-life bond, and loyalty. Your brand should be establish power driven by purpose in this challenging time. 

How To Build A Working Website For Your Business

How To Build A Working Website For Your Business

In this digital era, it will be harder for business to thrive if it can adapt to it. Internet has been playing a big role in business industry especially since the pandemic hit. Business and digital platforms have become associated to one another. There are many benefits business can gain from going digital. And now, digital marketing and online shopping have become business norms. That’s why building a website that can work for your business is necessary now. It is not complementary element anymore.

Building a website to work for your business

It is true that we cannot depend entirely on a device or tools to keep business running. However, we can take advantage of them. If it is possible for your website to do the heavy lifting for your business then why not? As long as you provide what customers needs and don’t neglect anything, it is good idea to have your website work for your business. 

How To Build A Working Website For Your Business

Using utilizing your website to the next level is important because the majority of shoppers start their product search online. Also, the surveys showed that since the pandemic until now, the number of online shoppers keep increasing. In fact, it is predicted that 2021 is the year where the number will keep raising. Through your website, you can also show who you really are because you can show transparency to your audience. 

Putting a little more time and energy to build working website is worth it. It is like another long-term investment to push your business forward. You can maximize your effort in growing your business by building a successful website. In building a working website, you need to consider the essential elements such as building brand awareness, marketing, credibility, and authenticity.

Marketing strategies don’t always work right away. Online shopper might not add your products to their cart right away. Thus, it is important to build your brand awareness. It is like easing your audience to get to used to the presence of your brand. Through your website, show visitors who you are and why you are trusted. Also, show them what your brand can do to help them. Make sure to develop positive relationship with every visit your visitor makes to your website. 

Website is important marketing tool you can utilize. The way to do it is through quality content. Your website should not only full of the images of your products. You should also provide contents that your online visitor consider insightful, informative, entertaining, or interesting. You can also post positive testimonials from your previous customers on your website. Then, optimize your website with SEO approach. 

Building a website means you can establish your brand’s credibility and authenticity. Make sure that in the process, you value transparency and consistency. In the About section, you can tell more about your brand and who you are. Give brief rundown about your company’s history. Also, make sure you are consistent in even small details such as writing style, visual style, etc.